From the first announcement- "I'm writing a book!" those who love you, like you, and/or follow you will want the opportunity to pre-purchase that book you are working on.
Not sure on a finalized TITLE? Post 3 options on social media or send in a Newsletter by number (1,2,3) or Letter (A, B, C). make it EASY for someone to quickly participate. At the bottom of the post or as the first comment add in a LINK for pre-ordering your book!
Deciding between COVER OPTIONS? This is another opportunity to create engagement. Show your options- but again- make it EASY for your participants by inserting the images into a document or slide with the option #'s so they can quickly participate?
Here is an example of cover options of our authors: Dr Carolyn Goerner and how as her Publisher we provided options for her to easily post online for input:
Note: Dr. Goerner chose #2
Create surveys for your CONTENT! Use Google Forms (FREE- my favorite!) or SurveyMonkey.com, Qualtrics.com or Surveygizmo.com to aggregate the results to provide quotes and create your own research data?
Here is a Facebook post from one of our authors, Nancy Little, who has done a GREAT job sharing every step of her publishing journey (and receiving pre-orders along the way):
Are you getting the idea? So many steps- so many opportunities to post along the way, each with a LINK to pre-order your new or next book.
Send a PDF review edition out and ask for testimonials. These can be posted on social media, or layered over an image for Instagram. Make it EVEN EASIER by writing a sample testimonial and sending it with your request.
What can you offer to sweeten the pre-order option?
What ideas do YOU have to increase orders of book prior to launch? Comment Below!